An open-source alternative to Stripo Plugin
Both put a drag-and-drop email editor inside your product. They differ on who runs the editor, and on what your bill is counted against — Stripo meters the emails your users design. Everything below is checkable against public sources.
Templatical vs Stripo Plugin
| Feature | Templatical | Stripo Plugin |
|---|---|---|
| Pricing | No fee, on any tier | Free, then $100 or $550 per month, plus Enterprise |
| What is metered | Nothing. No counter on templates, users or exports. | Unique emails designed per month: 100 free, 400 on Startup, 15,000 on Business |
| Going over | Not applicable | $0.50 per extra unique email on Startup, $0.10 on Business |
| Branding removal | Default. No branding to remove. | From Startup ($100/mo) up; the free plan carries Stripo branding |
| Custom blocks | Unlimited, defined in your own code | From Business ($550/mo) up |
| Image storage | Yours. The editor calls your onRequestMedia hook. | 30 GB free, 200 GB on Startup, unlimited from Business |
| Who runs the editor | You. The editor ships in your bundle and runs in your page | Stripo. Server components run on their infrastructure; self-hosting is an Enterprise option |
| Source access | Full source in a public repository | Not published |
| Licence | FSL-1.1-MIT, converting to MIT two years after each release | Commercial subscription |
| Dedicated support | Community, via GitHub | Dedicated Slack channel on Enterprise |
| Output format | MJML and JSON | HTML and CSS, exchanged with your platform |
Pricing
TemplaticalNo fee, on any tier
Stripo PluginFree, then $100 or $550 per month, plus Enterprise
What is metered
TemplaticalNothing. No counter on templates, users or exports.
Stripo PluginUnique emails designed per month: 100 free, 400 on Startup, 15,000 on Business
Going over
TemplaticalNot applicable
Stripo Plugin$0.50 per extra unique email on Startup, $0.10 on Business
Branding removal
TemplaticalDefault. No branding to remove.
Stripo PluginFrom Startup ($100/mo) up; the free plan carries Stripo branding
Custom blocks
TemplaticalUnlimited, defined in your own code
Stripo PluginFrom Business ($550/mo) up
Image storage
TemplaticalYours. The editor calls your onRequestMedia hook.
Stripo Plugin30 GB free, 200 GB on Startup, unlimited from Business
Who runs the editor
TemplaticalYou. The editor ships in your bundle and runs in your page
Stripo PluginStripo. Server components run on their infrastructure; self-hosting is an Enterprise option
Source access
TemplaticalFull source in a public repository
Stripo PluginNot published
Licence
TemplaticalFSL-1.1-MIT, converting to MIT two years after each release
Stripo PluginCommercial subscription
Dedicated support
TemplaticalCommunity, via GitHub
Stripo PluginDedicated Slack channel on Enterprise
Output format
TemplaticalMJML and JSON
Stripo PluginHTML and CSS, exchanged with your platform
Which one you should pick
The table is the detail; this is the decision. If a reason in the right column is a requirement for you, buy their product — it is the better fit and we would rather you knew.
Choose Templatical if
- You do not want a monthly counter on how many emails your users are allowed to design.
- You want custom blocks and unbranded output without those sitting behind separate paid tiers.
- You want the editor running in your own bundle without an Enterprise contract to get it there.
- You want portable output. Templatical exports MJML, an open standard with an MIT implementation you can run yourself.
- You want the full source, and a licence that becomes MIT two years after each release.
Choose Stripo Plugin if
- You want a large ready-made template library and premium designs your users can start from.
- You would rather someone else operated the editor, with hosting and storage handled for you.
- You want AMP and interactive modules maintained by a vendor rather than built in-house.
- You want built-in image editing and stock content bundled with the editor.
- You want a commercial vendor with a dedicated support channel rather than an open-source project.
Try it before you weigh any of this
The playground runs the real editor with no signup. If it does not fit your product, none of the rest matters.
Verified on 8 August 2026 against the plans published at stripo.email and the plan comparison in their support centre. Pricing and features change — check their site for current terms.
“Not documented” means we found no mention of the capability in their public documentation or marketing on the verification date, not that it is impossible to build.
Sources:stripo.email/pluginsupport.stripo.email: plan comparison
Stripo is a trademark of its respective owner. This page is maintained by Templatical and is neither affiliated with nor endorsed by them.
This page is a snapshot, not a standing claim — including what we say Stripo Plugin does better. If anything here is out of date or wrong, open an issue.